Privacy Policy



This website is brought to you by Fairly Exchanged Limited trading as &.Com. We take the privacy of our website users very seriously.  We ask that you read this Privacy and Cookies Policy ('the Policy') carefully as it contains important information about how we will use your personal data.


Personal data we may collect about you

We will obtain personal data about you such as your name, address and email address and confirmation that you are 18 years of age or over, whenever you register to use our website.

For example, we will obtain your personal data when you register to use this website, send us feedback and contact us for any reason.  We may also obtain sensitive personal data about you if you volunteer it during the registration process. If you volunteer such information, you will be consenting to our processing it for the purposes set out in this Policy.

We may monitor your use of this website through the use of cookies and similar tracking devices. For example, we may monitor how many times you visit, which pages you go to, traffic data, location data and the originating domain name of a user's internet service provider.  This information helps us to build a profile of our users. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually. For further information on our use of cookies, please see our Cookie policy.

How we use your personal data

We will use your personal data for the purposes described in the data protection notice that was given to you at the time your data were obtained. These purposes include:

•        to help us identify you and any accounts you hold with us

•        administration

•        research, statistical analysis and behavioural analysis

•        customer profiling and analysing your purchasing preferences

•        marketing—see 'Marketing and opting out', below

•        fraud prevention and detection

•        customising this website and its content to your particular preferences

•        to notify you of any changes to this website or to our services that may affect you

•        security vetting, and

•         improving our services.

Marketing and opting out

If you have given permission, we may contact you by telephone, in writing, by email or by SMS text about our services, or any special offers by our service providers that may be of interest to you. If you prefer not to receive any direct marketing communications from us, you can opt out at any time. See further 'Your rights', below.

Disclosure of your personal data

We may disclose your personal data to:

•        other companies within our group

•        our agents and service providers

•        law enforcement agencies in connection with any investigation to help prevent unlawful activity

Keeping your data secure

We will use technical and organisational measures to safeguard your personal data, for example:

•        access to your account is controlled by a password and username that are unique to you

•        we store your personal data on secure servers

While we will use all reasonable efforts to safeguard your personal data, you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data that are transferred from you or to you via the internet.

Information about other individuals

If you give us information on behalf of someone else, you confirm that the other person has appointed you to act on his/her behalf and has agreed that you can:

•        give consent on his/her behalf to the processing of his/her personal data

•        receive on his/her behalf any data protection notices

Your rights

You have the right, subject to the payment of a small fee (currently £10), to request access to personal data that we may process about you. If you wish to exercise this right, you should:

•        put your request in writing;

•        include proof of your identity and address (e.g. a copy of your driving licence or passport, and a recent utility or credit card bill);

•        attach a cheque in the amount of £10 made payable to Fairley Exchanged Ltd and

•        specify the personal data you want access to, including any account or reference numbers where applicable.

You have the right to require us to correct any inaccuracies in your data free of charge. If you wish to exercise this right, you should:

•        put your request in writing;

•        provide us with enough information to identify you (e.g. account number, username, registration details); and

•        specify the information that is incorrect and what it should be replaced with.

You also have the right to ask us to stop processing your personal data for direct marketing purposes. If you wish to exercise this right, you should:

•        put your request in an email to with a header that says 'Unsubscribe'

•        provide us with enough information to identify you (e.g. account number, username, registration details), and

•        if your objection is not to direct marketing in general, but to direct marketing by a particular channel (e.g. email or telephone), please specify the channel you are objecting to



Use of cookies

A cookie is a small text file which is placed onto your computer (or other electronic device) when you access our website. We use cookies on this website to:

•        take you through the registration process

•        recognise you whenever you visit this website (this speeds up your access to the website as you do not have to log on each time)

•        obtain information about your preferences, online movements and use of the internet

•        carry out research and statistical analysis to help improve our content and services and to help us better understand our visitor and user requirements and interests

•        target our marketing and advertising campaigns and those of our service providers more effectively by providing interest-based advertisements that are personalised to your interests, and

•        make your online experience more efficient and enjoyable.

The information we obtain from our use of cookies will not usually contain your personal data. Although we may obtain information about your computer [or other electronic device] such as your IP address, your browser and/or other internet log information, this will not usually identify you personally.  In certain circumstances we may collect personal information about you—but only where you voluntarily provide it (e.g. by completing the registration process.

In most cases we will need your consent in order to use cookies on this website. The exception is where the cookie is essential in order for us to provide you with a service you have requested (e.g. to enable you to put items in your shopping basket and use our check-out process).

If you visit our website when your browser is set to accept cookies, we will interpret this as an indication that you consent to our use of cookies and other similar technologies as described in this Privacy Policy. If you change your mind in the future about letting us use cookies, you can modify the settings of your browser to reject cookies or disable cookies completely.

Description of cookies

The table below is designed to provide more information about the cookies we use and why:

Name of cookie

Purpose for the cookie

Google Analytics

This is a web analytics service provided by Google, Inc. which uses cookies to show us how visitors found and explored our site, and how we can enhance their experience. It provides us with information about the behaviour of our visitors (e.g. how long they stayed on the site, the average number of pages viewed) and also tells us how many visitors we have had.


This enables visitors to add content to their social media accounts.

Fairly Exchanged                              This allows our members to remain logged into their account

How to turn off cookies

If you do not want to accept cookies, you can change your browser settings so that cookies are not accepted. If you do this, please be aware that you may lose some of the functionality of this website. For further information about cookies and how to disable them please go to: or

Our contact details

We welcome your feedback and questions. If you wish to contact us, please send an email to or you can write to us at FAIRLY EXCHANGED LIMITED, 10 WINSTON WAY,THATCHAM, BERKSHIRE RG19 3TY. 

We may change this policy from time to time. You should check this policy occasionally to ensure you are aware of the most recent version that will apply each time you access this website.

Useful links


We do our best to make sure information on this site is accurate and up to date, but we cannot take any responsibility for any loss arising out of use of the information on this site. In particular our advice on employment law can only provide a general overview. You should not rely on it applying in your own circumstances and should always take further advice.

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